One area that Creative England are keen to promote is that of film tourism. The latest available statistics date back to 2014 but even these show an estimated value of £120-140 milllion for screen tourism outside of London. It’s fair to assume that these values have increased exponentially to the current time.
The use of remote camera technologies in filming and live broadcasting has become increasingly common and, as well as providing a bird’s eye view of the drama, aerial footage can also offer beautiful imagery of an area or building. Leaving aside the dramatic effects of setting the action in its wider environment, these shots can be amongst the most powerful when it comes to generating film tourist interest. Setting the scene or ‘general view’ by drone in the opening shots is now common place, it is a simple and cost effective way to establish a story’s location.
So, it is within the councils’ interests to allow aerial filming as part of these productions when it is requested. Unfortunately, some councils still seem to suffer from a lack of information about UAVs and the requirements for safe and legal drone operation. In some areas, this has led to a blanket ban on drone activity which is a loss both to a location’s filming potential and also to a council’s bottom line.
National Drone Network has extensive television and film industry experience within its membership. We are happy to work with local councils to create comprehensive drone policies that allow them to reach their full filming potential.